You’ve done it! Your company has organized product into autonomous, empowered teams staffed with a PM, UX, and Engineering. You’ve fully adopted human-centered research and design practices, and are continuously delivering releases to production. So how come your beautiful, theme-based product roadmap is moving so slowly? Why does it still seem to take so long to get from understanding the customer’s pain point to actually solving that pain point in the product?

In this talk, Joseph will help answer why most of our product work is actually bigger, slower, and less outcome-based than we realize. He’ll draw from his experience leading product in a B2B2C environment with billion-dollars clients and hundreds of thousands of end customers, as he shares the simple, but powerful practice that can help your product team start consistently delivering customer value within days, rather than weeks or months.